Peyton Manning showed us how to use "Omaha" vs Tannehill's use of the Go, Go-Go. The difference is that Peyton Manning has always been a master at getting defenses to jump offsides.
Peter King wrote:
I think, re “Omaha” and the craze it caused thanks to Peyton Manning’s use of it against the Chargers, this is a word designed in most cases to alert the offense to snap and start the play on the next sound from the quarterback. Unless, as in the case of the neutral-zone infractions (San Diego had four of them eight days ago), it’s a quarterback telling the offense in the huddle or on the sidelines to go on the second or third sound after “Omaha,” to confuse the defense. I remember watching Tim Tebow practice during his rookie year, and every snap was after “Omaha … GO!!” Because Peyton Manning knows his sounds are being recorded and parsed by teams trying to pair words with on-field actions and plays, he knows that if he uses one word over and over, he can’t have the kind of pattern to it that will make it easy to follow.http://mmqb.si.com/2014/01/20/peyton-ma ... terback/7/